18 Fun Cheap (or FREE) Things to Do in Cozumel

Cozumel is without a doubt one of the most popular cruise ports in North America. Each year literally millions of cruise passengers — and other visitors — call on the Mexican island.

Cruise ship docked in front of sign in Cozumel

As you would expect with such a popular destination, the tourist industry around Cozumel is booming. If there is anything you can think to do on the island — from taking out a sailboat to fishing to exploring the jungle via 4-wheeler — someone offers a trip… for a price.

In fact, it’s not unusual to find Cozumel excursions that costs $100 — or more — per person. That’s not to say they aren’t worth it, but for many people the extra cost is way too much, especially if you’re a family traveling together.

The good news? There are a ton of things you can do in Cozumel that won’t break the bank. We’ve rounded up some of the activities you can do that are either cheap ($20 per person or less) or free. If you’re looking to stick to a budget while on your vacation, these ideas can save a ton of money.

1. Visit Playa San de Martin

Want a wide expanse of white-sand beach, electric blue water, and no huge crowds? That’s Playa San de Martin, and it’s free to visit. The beach is the east side of the island, opposite of the cruise piers. Because of that, not a ton of cruise passengers make the trip. Those that do are greeted with a postcard-like beach with hardly anyone on it. There is also a little beach bar you can go to when you want a shady place with a cold drink.

2. Explore San Miguel

Cozumel flowers on a building
Some of the sites around San Miguel.

Most people visit San Miguel (the main town) when in Cozumel but they normally just hit the shops along the waterfront. Go back into the town a little more and you’ll see some authentic Mexico. Sure, it’s not whitewashed and ready-made for tourists, but you didn’t come all the way to Mexico to hang out at Senor Frog’s the entire time, right?

3. Visit the Cozumel Island Museum

Today Cozumel is known as a tourist hotspot, but the history on the island goes way back. The Museo de la Isla de Cozumel tells you everything you could want to know about the island, it’s past, and the ecological area. See artifacts from ancient peoples that inhabited the land, up through present-day Cozumel.

Best of all, it only costs only a few bucks per person and kids under 8 are free. It is also air-conditioned. [Note: as of October 2019, the museum was closed for renovations. Check their website to see if it will be open at the time of your cruise.]

4. Visit the Ruins of San Gervasio

The Mayan people inhabited the Yucatan Peninsula for centuries. Today there are ruins of their towns and cities throughout the area, including on Cozumel. This is a great option if you’re curious about Mayan culture, but don’t want to pay for an expensive (often $100/person or more) excursion to Tulum.

With a short taxi ride you can visit the ruins at San Gervasio. The area was abandoned sometime in the 16th century, but many of the structures are still standing today. Historians believe this site was once devoted to Ixchel, Mayan goddess of love and fertility. Idols to the deity no longer remain, but the ruins are worth a look, especially if you are curious about ancient Mayan culture. Bring water and bug repellent for this DIY excursion and opt for closed shoes rather than sandals

Admission is about $10 and free for kids under 10.

5. Take a Picture with WWII Fighter Planes

Fighter planes at Cozumel airport

If you’re an aviation buff, then head over to the airport, just north of San Miguel. There are several WWII era planes on display that are neat to visit. Plus, if you’re lucky you will time your visit with the landing of passenger jets bringing more visitors to the island. The low fly-by is fun to watch.

6. Go Snorkeling

Want something a little more active than just sitting on the beach? Bring some snorkel gear and hit up one of Cozumel’s many beaches. With the crystal clear water, this is one of the best places on the planet for beginners to try their hand at snorkeling. We recommend finding a beach on the west side of the island where the seas are usually calmer.

Snorkeling fans have reported sighting sea turtles, eels, barracudas, and colorful exotic fish while visiting Cozumel.

7. Go Souvenir Shopping

Cozumel’s booming popularity as a travel destination means an increasing number of shops offering enticing wares.

Sure, shopping costs money… if you buy things. But sometimes window shopping can be just as fun. Cozumel has a ton of shops selling everything from fine jewelry to cigars to kitschy knick-knacks. Just walk up and down the main boulevard in San Miguel and duck into any of the shops that catch your eye. Who knows? You might find something you can’t live without.

8. Enjoy a DIY Foodie tour of San Miguel

If you want a taste of authentic Mexican life, walk a little further (or take a short cab ride) to go beyond the tourist sector near the San Miguel cruise piers. You’ll find stores, bars, and restaurants which primarily serve the 80,000 people who call San Miguel home.

The food you’ll find here typically cost far less – and often taste much better – than the fare at most tourist-oriented establishments. Look for small, family-run restaurants where plenty of locals eat.

9. Quaff a Few Cheap Drinks at the Port

Margaritaville in the cruise port in Cozumel

One benefit of going ashore that the cruise lines don’t publicize — the drinks cost far less than what you pay onboard. Three Amigos, as well as other bars on the pier, offer beers, margaritas, and more just a short walk away from your ship.

These spots may not be authentic, but they are right next to the cruise ships and the drinks can be half as much as what you’d pay on the cruise ship.

10. Don’t Forget to Use Coupons

Many bars and restaurants entice tourists to visit by handing out coupons for a free drink or appetizer. Instead of letting one freebie tempt you to order more food and drinks with abandon, enjoy their free offerings and spend moderately. At the very least it can save you a few bucks you would otherwise spend.

11. Buy Some Groceries and Have a Picnic

Near the main city in Cozumel is a major grocery store (Mega Soriana Supermarket). Head in to pick up some cheese, bread, beer, and fruit at a grocery store where the locals shop. From there it’s a short walk to the main promenade that sits on the water’s edge. Here you can enjoy your food along with a beautiful view. (Costs vary depending on what you buy, but typically a DIY-picnic lunch will set you back less than $10 for two people.)

12. View the Wildlife at Punta Sur

This 2,500-acre ecological park on the south point of the island lets you see sea turtles and crocodiles in their natural habitat. You can also explore coral reefs by snorkeling or diving. Or just soak up some sun at their beach — all for just $16 per person. It will cost you a few bucks in taxi fare to get back and forth between Punta Sur and the cruise port. (Check out more details on Punta Sur here.)

13. Stargaze at Cozumel Planetarium

We don’t know anyone that thinks of a planetarium when they picture Cozumel, but if you’re a fan of stargazing, include a visit to the island’s planetarium when your ship docks here.

The planetarium’s website describes it as “the first 3D full-dome planetarium in Latin America” offering “celestial journeys in real time” and “virtual spacewalks.” Admission to the planetarium itself is free, but there is a fee (approximately $8/per person) to see their films — including one about Mayan astronomy.

If your ship overnights at Cozumel, you can view the night sky through the planetarium’s telescope. [Check their website for their schedule, since some activities here are not available seven days a week.]

14. Stock Up on Basic Supplies

If you forgot to pack any necessities like band aids, deodorant, or anything else, stop at a bodega or pharmacy onshore. Running errands onshore not only gets you what you need, but it also gives you a chance to interact with locals who don’t work in the tourism sector and get a taste of everyday life here.

15. Visit the Cozumel Butterfly & Botanic Gardens

Over 85 species of butterflies make their home on Cozumel. A netted tropical garden area enables visitors to see butterflies amidst some of the native trees, orchids and other flowers native to the island.

This attraction located only 10 minutes from the cruise pier also has a Coral Reef Restoration Project. Admission — about $20 for adults (12+ years) and $8 for kids (3-12 years) includes two beers, sodas, or waters per adult, and one soda or water per child.

Snorkeling equipment may also be rented for an additional fee. The number of visitors per day is limited, so it’s advisable to make reservations via their website in advance.

16. Tour the Mayan Cacao Company

Hot chocolate was once the sacred drink of Mayan rulers and priests. Learn about the pre-European contact history of chocolate in a 70-minute tour which includes watching a chocolate-making demonstration, seeing cacao plants, and sampling chocolate. The gift shop sells not only chocolate to eat, but chocolate-based soaps and lotions.

It’s best to book in advance if you plan to visit. Tour admission is $15 per person. If you’re a huge chocolate fan, you might want to splurge on one of the more expensive experiences here like participating in a chocolate-making workshop or crafting — and then consuming — a chocolate margarita.

17. Learn About Tequila Over Lunch

Enjoy a multi-course lunch while learning about this famous Mexican drink from a tequila maker on the island. Your lunch includes a margarita, plus you get to sample eight different varieties of tequila, all for only $15 per person. (You can find more details plus booking info here.)

18. Toast Farewell to the Island From Your Ship

View of Cozumel from cruise ship

Many cruises depart Cozumel late afternoon or early evening, providing a great opportunity to take in a gorgeous tropical sunset as your ship pulls away from the island. Compare your day of exploration with fellow cruisers over drinks, or silently absorb the beauty of the sky over the ocean.

Need more ideas? Check out our article on 64 Things for Cruise Passengers to do in Cozumel.

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  1. Thank you for the information you posted. We are going to rent a vrbo for a bit at the end of April, first time there. No kitchen…If you have any restaurants off the tourist drag…post the names please. If we like it maybe we will do what you are doing, stay a month! Thanks!

  2. We are Americans renting here in Cozumel for the month of December. You can rent a place for under $100 US Dollars. BEFORE you come here exchange US money for Pesos at your bank. I bank at TD, they ordered tgem and I had the next day. The fee you pay your bank is far less than exchanging at tge airport or here. A lot of businesses will post signs that there rate for change of what you buy is 16 pesos. Well if tge rate is 20 look how many pesos you lose. It adds up quickly. There is a Sam’s Club and Walmart on the Island and it is the cheapest place to shop. The grocery stores in town are almost equivalent to stores in America. Ww learned that the hard way. Shopping on the main drag for souvenirs is at top dollar. They depend on tourists for money here. Bargain bargain bargain with vendors. Tge people are friendly, the food is great, tge suns shines all year round. You will love your visit here.

    • Rebecca, you rented a place for the entire month for $100 US Dollars?? Or is that $100/night? Just curious. How did you find a place to rent? How many bedrooms? An apartment like place, or a house? etc?


  3. Hello, we are first time cruisers going to Cozumel in May. I love the idea of Plays San Martin. What do we do? Just get a cab once we port? And we should be able to get can to go back?

    • Yep, you can grab a cab and head over. We aren’t sure of the number of taxis on that side of the island, so you might need to call for one if there aren’t any driving around. Head to a restaurant, order a beer, and ask if they can call you a taxi.

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